Four Winters are in the ice cream business, but with a twist. With an emphasis on seasonality and daring new flavors, Four Winters offer a brand new ice cream experience.
SYNTAX worked closely with the Four Winters team to establish a strategy and ethos for the business, and created the brand and all its touch points, starting from the ice cream cup and the napkin to the store retail design in its most minute detail, preparing the business for regional and global rollout.