An architect by training. A designer. A brand strategist and a media freak. The thread that holds my professional experiences together is communication.

A lot of what I have done in the past has to do with a quest for clarity.

My biggest thrill is when I create experiences that end up touching many people positively.

Cluttered thinking, pretentiousness and corporate-controlled BS are my biggest enemies.

Specialties:Brand strategy, cross-disciplinary design, media creation, communication, user experience, corporate design, web innovation.