Information..

Client: ePoints
Year: 2012

Country: Jordan
Industries: Financial Services, Retail,

Solutions: Branding, Digital and Interactive,

 1-epoints_logo
 2-epoints_website
 3-epoints_cards
 4-epoints_stand
 5-epoints_mag
 6-epoints_BG

A comprehensive rebranding of ePoints, a popular customer loyalty card. The brand is well known locally with a large consumer base. Rebranding ePoints involved rethinking its promise, developing a new communication approach and investigating all aspects of interaction between ePoints, its customers and its network of merchants. Everything from ePoints’ cards, retail collateral and web interface was redesigned.